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Eight Cresta Awards For MullenLowe Group

We’re pleased to share MullenLowe Group has received eight awards at the recent Cresta Awards, including one Gold, two Silver and five Bronze, with winning work from MullenLowe MENA, 303 MullenLowe and Ponce Buenos Aires! MullenLowe MENA took home six awards for their ‘World’s Tallest Donation Box’ campaign for The Mohammed Bin Rashid Al Maktoum…

Posted on | LBB Online

Reality, Augmented Through Art

We’ve reached the point with augmented reality where it’s lost a lot of its gimmicky novelty appeal. Everyone played Pokémon Go in 2016 and suddenly we all got AR. Then filters on Snapchat and Instagram started getting exciting and we all instinctively understood how to use it. Once the preserve of brands and organisations with…

Posted on | FAD Magazine

Sandra Poulson Speaks To FAD Magazine

FAD managed to have a quick chat with the winners of the 2020 MullenLowe NOVA Awards. Here we have Sandra Poulson from the BA Fashion Print course at Central Saint Martins who was the overall winner of the MullenLowe NOVA Awards, and recipient of the YourNOVA Award as voted for by the public. Can you…

Posted on | LBB Online

MullenLowe London Launches Suckers

MullenLowe London’s creative department is on the hunt for Suckers! With adland notoriously hard to get into and Covid-19 changing the nature of work, MullenLowe acknowledges the extraordinary pressures on entry level talent today. MullenLowe has always believed in harnessing diverse, emerging talent so has therefore created this internship for creatives, Suckers, to ensure a…

Posted on | More About Advertising

Test & Trace

The UK’s much-heralded track and trace Covid app is finally with us and while we might have expected another lecture from health secretary Matt Hancock or even bumbling Boris what we get is a pleasingly upbeat effort from MullenLowe London reminding us that our friends and family matter and the app might – might –…

Posted on | Ad Age

Break The Silence

Acura faces headwinds on multiple fronts as it tries to drum up interest in its new TLX sedan, which hits dealers Monday. The luxury segment the car competes in remains mired in a pandemic-induced sales slump. And sedans continue to lose ground to SUVs and crossovers as buyers gravitate to higher-riding vehicles. But those forces are…

Posted on | Adweek

CompassPoint Becomes Part Of Mediahub

IPG media agency network Mediahub is growing with the addition of Minneapolis-based media agency CompassPoint. Also part of the IPG family, CompassPoint will move from McCann WorldGroup to Mediahub through the remainder of 2020. With the completion of the transition, Mediahub’s new combined billings will be over $2 billion, and it will have over 550…

Posted on | FAD Magazine

Joseph Standing Speaks To FAD Magazine

FAD managed to have a quick chat with the winners of the 2020 MullenLowe NOVA Awards. Here we have Joseph Standing from the MA Industrial Design course at Central Saint Martins who was one of two runners up. Can you tell us about your practice and/or project?  My practice is industrial design, specifically looking into…

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Silver Effie For MullenLowe Lintas Group

We’re pleased to share MullenLowe Lintas Group has received a Silver Effie at the recent APAC Effies! MullenLowe Lintas Group’s ‘Germ Nashini’ campaign for Unilever’s Lifebuoy was awarded Silver in the Brand Experience – Services category. Congratulations to all teams involved!

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Six Effies For MullenLowe Istanbul

Congratulations to MullenLowe Istanbul who has received six awards at the recent Effie Turkey ceremony! MullenLowe Istanbul took home: 1x Gold for Unilever Knorr’s ‘You Never Know When Hunger Arrives’ campaign in the Food Category 1x Silver for Unilever Knorr’s ‘Read the Ingredients’ campaign in the Food Category 1x Silver for Unilever OMO’s ‘Collect Memories:…

Posted on | Ad Age

The Power Of E*TRADE

E*TRADE empathises with the compromises you’ve made in pandemic life. Back in March when the pandemic first struck, E*TRADE was forced to delay a new series of commercials as it navigated the new reality. The financial brand scrambled to adjust its schedule, which had included spots to run during March Madness. Not until April was it…

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Effie UK Reveals 2020 Winners

We’re pleased to share MullenLowe Group UK has received two Effies at the recent Effies UK! MullenLowe Group UK has won Silver in the Positive Change: Social Good – Non-Profit category for their ‘We Are Nurses’ campaign for the NHS. MullenLowe London has won a Bronze Effie in the Media Strategy & Idea category for…