Mazuin Zin
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MullenLowe’s Mazuin Zin is Malaysia’s First Winner of CMO Asia Women Leadership Awards

CMO Asia Women Leadership Awards MullenLowe Malaysia’s M.D., Mazuin Zin, has become the first Malaysian to be awarded at the CMO Asia Women Leadership Awards. Zin won not only the award for excellence in the Advertising & PR category, but also the special category Young Woman Leadership Award. Mazuin Zin comments: “I wasn’t expecting this,…

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Lowe Brindfors Shows Character at Aardman

Shots pays Bristol a visit, where a new campaign for Sweden’s largest bank comes together in ‘between scenes’. Through the doors at Aardman Animations there’s a whole new world. Step into reception and you’ll forget the real reason you’re there for a moment as you gaze at all the colourful toys and characters taken from…

Norman Tan - Preview
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Norman Tan is promoted to Vice Chairman/Chief Creative Officer of MullenLowe China

MullenLowe China Chairman/CEO Kitty Lun announces the promotion of Norman Tan to Vice Chairman/Chief Creative Officer, with immediate effect. Norman Tan will continue to oversee the creative output of MullenLowe in China and Hong Kong, and will continue to assist Kitty Lun in developing the agency. “Norman has been with us for three and a…

Kirin Logo - Preview
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MullenLowe Singapore to partner Kirin across the region

Beverage producer Kirin Holdings Singapore Pty Ltd, has signed MullenLowe Singapore to partner with them on key regional initiatives that launch early 2014. The process was conducted by R3 and Lowe won the assignment after an extended three- month process. Work on fully-integrated campaigns will begin this month. Toru Yamasaki, General Manger, Marketing, Kirin Holdings…

Jose Miguel Sokoloff - Preview
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Spikes Asia Announces First 2013 Jury Presidents

THAM KHAI MENG, MIKE COOPER, JOSE MIGUEL SOKOLOFF, LYNNE ANNE DAVIS, ANTHONY FREEDMAN 14 May 2013 – The Spikes Asia Festival of Creativity has announced the five jury presidents who will take the helm of the Branded Content & Entertainment, Direct and Promo & Activation, Media, PR and Film, Press, Outdoor, Radio and Integrated juries….

Amnesty 10 Steps - Preview
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Lowe Ginkgo Uruguay Creates Digital ‘Ten Steps For Human Rights’ Virtual Demonstration... London/Montevideo – April 30th 2013:- Amnesty International has released what at first glance looks like a video of a demonstration that runs along the main avenue of Montevideo, Uruguay’s capital city. Staged to draw attention to Human Rights issues and their work in that area, initially it looks like a crowd gathering. The…

Pleasure Hunt - Preview
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Magnum and MullenLowe Brindfors Dishes Up Digital Innovation

Unilever invests in new state-of-the-art digital experiences to build brand awareness Following the monumental success of Magnum’s innovative digital game series “Pleasure Hunt‟, the ice cream giant has today announced its continued commitment to investment in digital marketing with two major launches: the highly anticipated Pleasure Hunt 5 Lost Kisses and an exciting interactive experience:…

Microloan Charitybox - Preview
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MullenLowe London Launches a Digital First MicroLoan Charity Box

MullenLowe London and the MicroLoan Foundation charity has initiated an innovative digital poster that integrates the physical world with the digital. The unique coin operated poster, at Westfield London’s Southern Terrace, allows passers-by to drop their change into a real coin box and then watch their exact denomination of coins roll through the digital billboard. Created by MullenLowe London,…

Utropolis - Logo - Preview
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MullenLowe Malaysia brands new Shah Alam development Utropolis

MullenLowe Malaysia, with client Paramount Property (Glenmarie) Sdn Bhd, has branded the forthcoming live, learn and play integrated development at Malaysia’s Shah Alam, Utropolis. MullenLowe Malaysia will be working on through-the-line communications throughout the phases of the development. The work was awarded to MullenLowe following a credentials presentation. The 21-acre Utropolis, which will comprise educational, business, retail…

Marie Curie - Preview
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MullenLowe London and Marie Curie launch new commercial for the “Great Daffodil...

Marie Curie Cancer Care is airing a brand new 60” & 30” commercial by MullenLowe London to support its annual fundraising campaign, the Great Daffodil Appeal. The spot, directed by Tom Tagholm who created the ‘Meet the Superhumans’ ad for the Paralympics, focuses on your last moments meaning as much as your first and encourages viewers…

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The Way I See It: José Miguel Sokoloff

José Miguel Sokoloff considers how advertising is both a flower attracting a bee and the smell of rotting food. José Miguel Sokoloff, 50, is president of MullenLowe Group’s global creative council and chairman of MullenLowe SSP3 Colombia. He tells Diana Goodman about the rewards of persuading rebel fighters to live in peace and how advertising is…

New Open Hires - Preview
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MullenLowe Open Makes Senior Appointments

MullenLowe Open, MullenLowe Group’s global shopper agency, has made two senior appointments to be based in its UK headquarters. Becky Power joins as Executive Creative Director in April from digital agency Grand Union, where she was Partner and ECD. Hannah Partridge joins as Client Services Director in March from BD Network, where she held the same…